We suggest what you can do to keep your clients coming back to you, and also… recommend your salon to others! Discover original gift ideas for clients of your hairdressing salon or beauty salon!
Wondering why some hairdressing/cosmetic salons are empty, while in others you have to wait weeks for an appointment? It is not always due to the qualifications and experience of the staff
Fabric pouches with company logo
Appropriate marketing is also very important in the beauty industry. We suggest why you should take care of efficient marketing in your beauty salon / hair salon. We have also compiled a list of inspiring gift ideas for clients!
Gift ideas for beauty clients
Why invest in gifts for female salon clients?
Who among us doesn’t like to be pampered? Give your female clients a lovely surprise and prepare small promotional gifts with your logo for them
Why take care of your beauty salon marketing? Because it will help you gain a following of regular customers
- Gifts build positive associations with your practice,
- They reduce distance and increase engagement,
- They create an opportunity to promote your business by recommending your practice to friends – this is known as whisper marketing
Small gifts such as mini versions of beauty products help to build a lasting bond with your clients
Features of the gadgets
For an advertising gadget to be effective it must fulfil two basic conditions
A good advertising gadget
- Is useful – a gifted gadget to fulfil its function, it must be used by the customer.
- It is of excellent quality – do not buy items of dubious quality as a cost-saving measure. The way they see you, the way they write you, and a poor-quality gadget will cause your services to be perceived that way too.
The next point is not a prerequisite, but it will definitely help you to succeed! The ideal advertising gadget is:
- Original – a surprising idea, an interesting design catch the eye. An advertising gadget does not have to be expensive at all to serve its purpose well. If it causes surprise, it will be remembered longer than an expensive gift. There is also a likelihood that such an interesting, original item will be shown to friends and relatives
Organza bag for sweet thank-you notes, i.e. fudge sweets for clients of manicure and nail studio
Types of gift gadgets for salon clients
- Advertising – typical advertising gadgets, i.e. any gift bearing your logo. In this group, it is worth distinguishing gadgets that with their function or original design immediately bring your business to mind. For example, let us recall ideas for a hairdressing salon – a comb or a terry with your logo on it, mini hair cosmetics in bottles bearing the name of the salon.
- Practical items – popular, commonly used items that are likely to be used. Items in this category are worth personalising, so that when the client reaches for the gadget, they will have contact with your logo (and this helps build brand loyalty, so it is worth taking advantage of this fact).
- Decorations – their main function is to please the eye. People like to surround themselves with beautiful things. If you are in the beauty care business, you need to pay special attention to this. Take care of the aesthetics of the item and nice packaging for promotional gadgets. A perfect example of such a gadget is an advent calendar with your company logo.
What to buy for the birthday of a beauty salon?
The birthday of a beauty salon is an excellent opportunity to celebrate its success and, at the same time, get to know the clients better and establish a deeper connection with them. It’s also a good moment to express gratitude for their use of the services. Small gifts for clients will certainly not strain the budget, and they can provide significant benefits. When choosing gifts, it’s worth considering the character and specificity of the salon. Celebrating birthdays is a good occasion to organize special promotions and contests, where the main prize could be, for example, a free treatment. This is an excellent way to attract new clients and strengthen the loyalty of those who have already used the services.
On the occasion of the salon’s birthday, a gift in the form of professional cosmetic products used daily during treatments would be a great choice for the client. These can be mini versions given to the first few people upon arrival at the event. It’s not only a kind gesture but also an excellent opportunity to test the products. Satisfied clients are more likely to purchase full-size cosmetics or opt for specific treatments. A key element of the birthday celebration could be a raffle in which guests participate. In this case, it’s worth investing in more valuable gifts for clients, preferably related to the salon’s activities. Encouraging clients to share photos and stories on social media, tagging the salon, is an excellent way to achieve free promotion and reach new people.
What gift for the opening of a beauty salon?
People who are just starting their business in the beauty industry should properly prepare for the big opening day of the salon. It’s worth conducting promotional activities on social media well in advance and considering the opening date. A good idea is to connect it with the date of another event, such as Women’s Day or Valentine’s Day. Such holidays can also be a thematic motif. A gift for the opening of a beauty salon can be small and symbolic. Even a small gift will leave a lasting impression and evoke pleasant associations. A great option is to give a discount voucher for the first treatment. It’s also worth considering refreshments. Caramels in packaging with the salon logo are a popular and well-liked promotional gadget.
The first few or so can receive small scented candles, which will also serve as one element of the salon’s promotion. In addition, gifts for female clients for Christmas will also work well if the salon opening is in December. Another idea for small gifts are small cosmetic bags and cosmetic samples. In addition, you can invest in sweet snacks packaged in elegant bags. Macaroon cookies in particular are very popular. Some cake shops can even make them with a decorative logo. It is worth remembering that elegant and practical gifts will make your guests have fond memories of their first visit to your salon and will certainly be eager to return.
Cheap promotional gadgets
Don’t have enough budget or are you short of ideas for original promotional gadgets with your logo? Remember that even a small detail with which you show your interest can have great power. Small gifts for your customers will help you build a lasting relationship
Logo favour bags to thank your beauty salon clients
Explore sample suggestions for inexpensive gifts:
- A pen (e.g. a lipstick-shaped pen),
- Nail polish-shaped highlighter,
- Candy with logo,
- Samples of cosmetics,
Samples of hair cosmetics in an organza pouch
- Cookies – cupcakes and, in the winter season, gingerbread,
- Discount voucher for your next visit,
- A bath ball or salt (packaged in a bag with your logo, for example).
Burlap bag with bath salts
- Illuminated LED mirror with logo,
- Mini soaps,
Logo pouch as packaging for handmade soaps
- Miniature candles.
Lavender candles in organza pouches as gifts for a lavender wedding
Where to buy gift packaging and promotional gadgets for beauty clients?
Elegant gift set with massage roller and sleep band
Logo bag like attaché case
Visit our online shop and choose one of the ready-made pouch designs or use the “personalisation” tab and order unique packaging tailored 100% to the image of your beauty salon (add your logo, choose the material, colour and size of the bag, add any inscription on the ribbon)!
