Branding of packaging is the key to building brand recognition. Discover how personalised packaging can become mobile advertising for your company!
Personalising packaging with custom prints, such as logos, has become an essential part of building a strong, recognisable brand. See for yourself how custom-made pouches from Saketos not only serve a practical purpose but can also elevate the prestige and visibility of your brand.
Effective branding – why is personalisation so important in branding?
Branding is the process of creating and shaping a brand’s image in the minds of consumers. It encompasses all activities aimed at telling the brand’s story and building its identity – from the name, logo, and colour scheme to communication, values, and how the company presents itself in the market.
The goal of branding is to distinguish the brand from its competitors, build trust, and foster long-lasting relationships with customers. Effective branding makes a company recognisable and associated with specific traits or emotions (and customers are more likely to return!).
Packaging personalisation ensures brand consistency in packaging, making it an important element in building brand identity and clearly differentiating your product from the competition.
Eco-friendly packaging with brand logos – Volvo and Hilton
Personalisation options at Saketos
At Saketos, brand-aligned personalisation goes far beyond simply printing a logo on a pouch.
See what we can offer you:
1. Prints
We create the personalised prints mentioned above. We offer not only classic logo prints but also more complex graphic designs, including full-colour prints with tonal gradients (e.g., printing a photo on the pouch).
2. Colours matched to your brand’s image
Visual consistency plays a huge role in brand recognition. Packaging colours should harmonise with your brand’s visual identity. The right colour choices reinforce the message and make it easier for customers to remember your brand. Our basic range offers a wide selection of colours available in bulk quantities. If you’re looking for something unique, we also offer custom-made packaging in shades not available in our regular stock.
Custom pouches tailored to your needs
3. Fabrics tailored to your brand’s character and values
The right packaging material can further enhance your brand’s image. We offer a variety of fabrics that we can adapt to your needs, such as:
- Eco cotton and linen – perfect for brands promoting sustainability and eco-friendly values.
- Velvet and satin – ideal for premium products, especially in industries targeting women, where elegance and subtlety are key.
- Denim – great for modern, laid-back, and youthful brands, emphasising their casual character.
- We also offer custom-made pouches, allowing each packaging to be tailored to your company’s unique needs.
4. High quality
Packaging is the first point of contact a customer has with a product, so it’s important to ensure it aligns with the brand’s mission and character. High-quality personalised packaging highlights professionalism, which helps position the brand as premium.
We believe that the quality of packaging affects the perception of product and brand quality.
At Saketos, we offer high-quality pouches — our products undergo manual quality control at every stage of production. We ensure high-quality raw materials, precise sewing, and durable, aesthetically pleasing prints (our graphic team prepares print files free of charge, selecting the best methods and heat settings to ensure the highest print quality).
Personalised packaging – why choose custom prints?
Packaging personalisation not only enhances the aesthetic value of products but also serves as an effective marketing tool.
- Building brand recognition – Printed pouches are attractive promotional packaging. Fabric bags often get a second life – they can be reused and are highly versatile. Logo prints on pouches help keep your brand in the customer’s view for longer. Each personalised bag serves as a mobile, long-term advertisement. Our pouches are durable, and the prints are resistant to wear, ensuring long-lasting brand promotion.
- Professionalism – Personalisation adds prestige and shows that you care about every detail.
- Versatility – pouches with logos can be used for a variety of purposes, from product packaging to promotional uses, such as packaging for advertising gadgets and corporate gifts for clients, business partners, and employees.
Example work by Saketos — pouches with printed logos
Why do B2B clients choose to work with Saketos?
1. Fast order fulfilment – one of the biggest advantages of working with Saketos is the quick fulfilment of orders.
Express production – thanks to our efficient production process and high stock levels, personalised prints can be ready in as little as 48 hours.
Ready-made products available immediately – we also offer a wide range of ready-made pouches available in our European warehouse.
2. Custom pricing and turnaround times – each quote and timeline is tailored to the project, with details typically finalised within 24 hours.
3. At Saketos, we offer a wide range of personalisation options. Our range includes both ready-made pouches available from stock and custom-made products that can be tailored to your specific requirements.
Reusable door-handle pouches — created for the Radisson hotel
Branding with Saketos
With custom pouch personalisation at Saketos, your company can gain a unique promotional element that will make you stand out from the competition. Our team will ensure that your brand is in good hands – from design to production and fast delivery.
Are you ready to take your brand to the next level with personalisation? Contact us and make your packaging as unique as your company! Discover how investing in packaging personalisation can pay off.
